Magic Spoon Redesign

This project is from my Imaging and Illustration class. We were tasked with redesigning a pre-existing cereal brand: Magic Spoon. After I did some research to see what their brand design consisted of, I decided on this design. All of their boxes had a character on the front, a game on the back, and a colorful, gradient color scheme. They also made the healthy aspects of their cereal prominent.

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Typographics Conference 2023